New · Built by Inigra

Cue.

Knows what comes next.
Whispers it to you.

A live sales coach that sits in your Google Meet calls, listens to both sides in real time, and surfaces a one-sentence script for what to say next — before the moment passes. Then it emails you a structured debrief with a ready-to-send follow-up.

Get a demo See how it works
~2s coach latency Your playbook · your language Local-first · no cloud
The moment

You have three seconds to react. Most people freeze.

You don't lose deals in the proposal. You lose them in the second the prospect drops an objection, a signal, or a stall — and you default to a generic answer.

DISCOVERY CALL · IN THE MOMENT
I think it's a bit expensive.
0:03
Reaction window from prospect's last word

Three problems Cue solves — in order of severity:

1
The reaction-time gap. The right response to "too expensive" or "I'd need to check with my co-founder" is ~3 seconds away. Most people freeze, deflect, or default to a discount.
2
Walking in blind. Discovery calls start with 4–8 minutes of qualification you already collected at booking. You burn the prospect's patience asking again.
3
No memory between calls. Every call teaches you something. None of that institutional knowledge is in the room with you on the next one.
Cue closes the 3-second gap — before the moment passes.
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Live coaching

Cards pop into your Meet overlay — only when it's worth saying something.

Every ~12 seconds Cue looks at the last 90 seconds of transcript. Silence is preferred over filler. When a buying signal, objection, stall, or pacing drift appears — a card lands in your peripheral vision with the exact line to say next.

Objection
High
"It's a bit expensive."
Don't drop the price. Ask: "Is it the total, or the cash-flow timing?"
Signal · probe
High
"Our last vendor didn't deliver."
Probe. "What specifically went wrong last time?" Let them vent — the pain sells itself.
Pacing
Med
You've been talking for 50 seconds.
Stop. Ask a question. Hand back control of the call.
01 / Listens to both sides

Mic + tab audio, two channels.

A Chrome extension captures your voice and the prospect's voice separately, streams them to Deepgram with multichannel STT. Channel 0 is you, channel 1 is them. No diarization guesswork.

02 / Coaches you live

Cue reviews every 12 seconds.

Looks at the last 90 seconds of transcript and decides whether anything is worth flagging. Cards are tagged: ask · objection · signal · pacing · next-step · risk · estimate.

03 / Reacts instantly to cue words

~2-second latency on the moments that matter.

When the prospect drops a trigger phrase — "we're shopping around", "we raised", "let me think about it" — or when you say something you shouldn't, the coach is invoked immediately, not on the next 12s tick.

Want to see the cards land on your actual call?
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Pre-call briefing

Walk into every call already four minutes ahead.

Before the call connects, Cue scores the prospect from booking-form data and generates a 4-line briefing. Colour-coded GREEN / YELLOW / RED. Injected into the live coach's prompt so it doesn't waste your time asking questions you already know the answer to.

Project stage Working app, needs rebuild
Budget band In range
Timeline ASAP (≤2 weeks)
Registered company Yes ✓
Has own domain Yes ✓

Form fills in 30 seconds. Each field maps to a weight from your own scoring rules. Score: +7 → GREEN.

Pre-call briefing
Green
Fit
Strong buyer pattern. Budget in range, timeline ASAP, working app needing senior rebuild.
Risk
Confirm the decision maker is on this call. Watch for funding-contingency hedges.
First
"Can you walk me through what's not working with your current setup?" Let them vent — the pain sells itself.
Time
15–20 minutes. Full scoping call. Quote a range before hanging up.
Walk into your next call already briefed.
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Live cost estimate

Never say "I'll send you a quote" again. Quote a range. Live.

When scope becomes clear, a sticky cost panel appears above the regular advice. Your hourly rate, your feature anchors — Cue does the math. Show the range so you can defend it on the spot, not after the call.

Cost estimate
Confidence · High
$8,000 – $14,000
~3–6 weeks delivery · calibrated to your rates
Scope A (16–32h) +
Scope B (40–80h) +
Scope C (24–48h)
+ 15% buffer
= 92–184h × your hourly rate
Edit your rates and feature anchors in markdown.

The hesitation that kills deals.

Across founder-led sales, the single highest-impact moment is the price question. "I'll send you a quote" sounds professional. It's the kiss of death — the prospect leaves with no anchor and starts talking to your competitors.

Why this works The prospect leaves the call with a concrete number to anchor to. Their internal conversation that night becomes "is $8–14k right?" — not "will they ghost us like the last vendor?"
Quote a range on your next discovery call.
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Post-call debrief

By the time you've walked away from your desk, the debrief is waiting.

You click Stop coaching. Within minutes an email lands in your inbox with a structured analysis, the moments you handled right, the signals you missed, and a ready-to-send follow-up email drafted in your voice.

What lands in your inbox.

  • Headline & outcome — one sentence on where the call landed + GREEN / YELLOW / RED grade.
  • What went well — the exact phrasing you used, so you remember to do it again.
  • Missed signals — buying signals the prospect dropped, timestamped so you can replay.
  • Missed objections — hedges, stalls, pushback that slipped past unaddressed.
  • Pricing moment review — did you give a live range, or punt to "I'll send a quote"?
  • Ready-to-send follow-up email — in your voice, referencing specifics.
  • KB suggestions — concrete edits with one-click apply, so the next call goes better.
Get the debrief on your real call.
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Your playbook · your language

Configured to your business — not generic sales theory.

Cue's behaviour is governed by two plain-text files. Your buyer profile. Your objection scripts. Your pricing anchors. Edit either file mid-call and the next coaching tick uses the new content. No restart. No rebuild. No deploy.

your-knowledge-base.md

Strong buyer pattern

# Refine this as your call patterns sharpen.

Green flags

  • budget: in stated range, confirmed
  • timeline: ASAP OR ≤4 weeks
  • authority: decision-maker on call

Red flags

  • "raised but hasn't landed" — funding-contingent
  • "equity instead of cash" — auto-decline
  • "talk to my co-founder" — no authority on call

Phrases that work

"Is it the total or the cash-flow timing?"
"What specifically went wrong last time?"

Phrases to avoid

"I'll send you a quote" — top cause of silent leads.

Two files. No UI. No deploy.

knowledge-base.md holds your playbook. coaching-rules.md holds the operational rules — how terse to be, what counts as a hard rule, the cue-word lookup table.

Hot-reloaded mid-call.

Spot a pattern during a call? Open the file, add a line, save. The next coaching tick uses it. No restart. No rebuild.

Same brain, two timescales.

The KB whispering in your ear during the call is the same KB that grades you after. The debrief flags a pattern → you update the KB once → every future call benefits.

See your own playbook in action.
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Who Cue is for

Built for the moment you're alone on the call.

Founder-led sales. Solo consultants. Agency principals. Anyone running high-stakes discovery calls without a sales team behind them — and one freeze away from losing the deal.

Founder-led sales

You sell what you build. £10–50k deals. 15–30 calls a month. No head of sales to ride along, no playbook handed down — every call is you figuring it out alive.

Software studios B2B SaaS Dev shops Technical consulting

Solo consultants

Your expertise is the product. The discovery call IS the sale. You have 20 minutes to demonstrate value and a price range. There is no second meeting.

Financial advisory Legal Executive coaching Accounting Strategy consulting

Agency principals

You close retainers and project work. Multiple discovery calls weekly, often back-to-back. You need consistency across calls — especially if you're handing some off to AMs.

Marketing agencies Creative studios PR firms Design studios SEO / Growth

Coaches & trainers

You sell high-ticket programs over a single conversation. Your call IS the funnel. Buying signals are subtle, the close depends on reading the room — and you only get one shot.

Executive coaches Sales trainers Course creators Wellness practitioners Career coaches
Sound like you? Let's set up a demo.
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vs Gong · Chorus · Fireflies · Otter

Not a transcription tool. A coach.

The differentiation isn't "we transcribe better than Otter." It's: Cue acts on the words in real time, using your own playbook, before the moment passes.

Feature Cue Gong / Chorus Fireflies Otter
Live coaching during the call ✓ ~2s latency Post-call only Post-call only —
Knows your own playbook ✓ Editable markdown Generic Generic —
Pre-call qualification scoring ✓ Form + AI briefing Partial — —
Live cost estimates with math ✓ — — —
Auto-emailed debrief in minutes ✓ Dashboard Transcript only —
Auto-drafted follow-up email ✓ In your voice — — —
Playbook feedback loop ✓ One-click apply — — —
Multi-language (PL + EN) ✓ Out of the box Partial Partial Partial
Local-first (no cloud SaaS) ✓ SaaS SaaS SaaS
Setup time 10 min Weeks (enterprise) Hours Minutes
Pricing model Pilot · contact us £££ per seat ££ per seat £ per seat
See Cue act on the words — live, on your call.
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Privacy · Honesty

Local-first. Honest about limits.

Cue runs on your laptop. Nothing leaves the machine except audio to a transcription provider (no log retention) and transcripts to the coaching model. Email debriefs route through your own SMTP — never a third-party mailer.

Where the data lives

  • Audio → transcription provider (no log retention).
  • Transcripts → coaching model for live advice + debrief.
  • Storage → SQLite on your laptop. Nothing in the cloud.
  • Debrief email → your own SMTP (Gmail / Workspace). Never a third-party mailer.
  • No telemetry, no analytics, no third parties beyond what's listed above.
  • No always-on listening — only captures audio when a session is actively running.

What it doesn't do (yet)

  • Google Meet only. No Zoom, Teams, or phone yet.
  • Single-user setup. Not multi-tenant. Each user installs their own.
  • Local-only deployment. Runs on your laptop; no hosted version. A feature for privacy, friction for everyone else.
  • English + Polish tested. Other languages probably work — but the KB templates ship in English.
  • No CRM integration. Booking values are typed, not auto-read from Calendly / HubSpot. Coming.
Honest about limits. Honest on the call too.
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Pilot program

Want to see Cue work on a real call?

Currently in pilot. Paweł runs every demo himself — 15 minutes, a real conversation, you watch the cards land in the overlay as someone talks. No slides, no decks.

Paweł Reszka
Paweł Reszka
CTO · Inigra · Cue creator
"I take every Cue demo myself — 15 minutes, real conversation, you see the cards pop as someone talks. If it doesn't fit your sales motion, I'll say so on the call. No follow-up sequence, no nurture funnel."
Connect on LinkedIn
WhatsApp Paweł Book a Cue demo
info@inigra.eu
+48 509 992 212
Pilot pricing on request